Tag: Cocaine Bear

  • ‘Cocaine Bear’ Lines Up a B- CinemaScore

    ‘Cocaine Bear’ Lines Up a B- CinemaScore

    It looks like an Internet sensation. Cocaine Bear has finally received its CinemaScore and it has now landed at a B-. That is surprising given that the first trailer and its current Rotten Tomatoes rating have it more on the positive side. With a 74% Audience Score and 71% Critic Reception would bode well for the film, but the usual horror fair just doesn’t always jell with audiences and commonly lands in the B section.

    The only difference this time around is that it’s more on the negative side. It’s no Infinity Pool C-, but it’s a far cry from Violent Night‘s B+ and M3GAN‘s B rating. While discussions are hot with the scoring system, especially after Ant-Man and the Wasp: Quantumania‘s more wacky take on the Marvel Cinematic Universe ended with a B score, there’s an interesting discussion to have about the fidelity of this rating.

    https://twitter.com/CinemaScore/status/1629367611820589058

    Even smaller blockbusters like Plane and Missing only end up with a B or B+ while we’ve rarely seen films get an A+ rating. Puss in Boots: The Last Wish has some astounding legs on par with Top Gun: Maverick in some respects but only has an A ranking. Even Avatar: The Way of Water is playing like an A+ feature with just an A ranking.

    Not every film that is critically panned also gets the same reaction from audiences, as Jesus Revolution stands at a proud A+, but the faith-based film has a very different core audience than the 56% Rotten Tomatoes rating from critics would make you think, as it has a 99% Audience Score. Always curious to wonder

    Source: CinemaScore, Twitter

  • ‘Cocaine Bear’ Rages to Strong $2M Thursday Previews

    ‘Cocaine Bear’ Rages to Strong $2M Thursday Previews

    It’s going to be an exciting weekend for counterprogramming, as while Ant-Man and the Wasp: Quantumania is still expected to dominate the weekend, we have two projects trying to make an impression going into the weekend. The one with everyone’s eyes on it is the dark comedy Cocaine Bear directed by Elizabeth Banks (not a joke).

    It’s already off to a strong start with $2M in its Thursday previews. It also has a strong 82% on Rotten Tomatoes with a PostTrak of four stars. It’s likely to join the B horror CinemaScore club alongside M3GAN, which was a standout release earlier this year as counter-programming.

    It should also be noted that the film is higher than Violent Night‘s $1.1.M which managed to grow to $49.8M in the States but not quite M3GAN‘s $2.75M in previews. The former had a strong $13M opening while M3GAN pulled in a 30M opening weekend. So, a potential $20M does seem possible though most predictions still have it at around $15M to $17M. Still, the film based on a true story (also no joke) is going to make a splash at the box office an continue Universal’s steady release of mid-range films pulling strong numbers during the pandemic.

    The only other big opening this weekend is the faith-based Jesus Revolution. It stands at a five-star PostTrak and it has pulled in $2M in its Wednesday previews and added $940K on Thursday. So, it technically pulled in $3.3M since Wednesday but it’ll likely end the weekend at $10M.

    Still, all eyes are on how Quantumania will perform in its second weekend, as while it already stands at $135M domestically, it did not have a robust week after a rather sturdy $14.2M Presidents Day Monday. So, either most of its audiences showed up on the extended weekend and that is why it took a hit, but it dropped to $3.8M on Wednesday and $3.7M this Thursday.

    As of now, expectations range from $35M to $40M which would still be in the usual 60%+ drop for Marvel films that we’ve seen with many others. Box Office pro currently projects around $38M which would be a 64% drop, not the worst in Marvel history. The Friday box office will be the clear indicator of where the film will land. Either way, it’s still expected to hold the top spot for the weekend.

    Source: Deadline, Hollywood Reporter, Variety, Box Office Pro