Sony Launches ‘Brand New Day’ Website Ahead of Reported Trailer Drop

If you were looking for a sign that Peter Parker’s marketing campaign is starting, Sony just gave you a neon billboard. The official website for Spider-Man: Brand New Day is now live.

The site (spidermanbrandnewday.movie) includes a theatrical release date of July 31, 2026, and a contest page that ends its first entry window next week. This historically lines up with a “Monday Morning” trailer drop, though reports and rumors point toward a Wednesday, March 18th release.

Sony is following the No Way Home playbook—keep the site empty, build the hype through leaks, and then drop a trailer that breaks the internet. With the website live, the rumors of a March trailer are now a countdown.

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