Tag: Tom Hiddleston

  • ‘Loki’ Season Finale Grows to 11.2M Views

    ‘Loki’ Season Finale Grows to 11.2M Views

    While all eyes are on the demise of the MCU with The Marvels‘ disappointing opening due to a variety of reasons strongly affecting the market, it does look like their Disney+ series is showing that there’s a chance there’s, as expected, more to this story. The series finale for Loki has seen an increase from its initial viewership according to Disney+. It’s not a massive jump but it did see a jump from 10.9M in its premiere episode to 11.2M in its final entry.

    That is not the biggest ending for a series in 2023 on Disney+ however, as the series was just behind The Mandalorian’s third season. Still, what is quite impressive is that Loki had a strong consistency throughout its six-episode run by pulling in an average of 11M. It should be noted that it’s difficult to compare streaming services’ viewership the success so we can only compare it to other series on the streaming service.

    Loki remains one of the strongest entries on Disney+ for Marvel Studios and is likely a template for future projects moving forward. Of course, we don’t know what their future has in store exactly but it’s interesting to see these two sides to what Marvel Studios currently stands at. It further highlights that the box office performance represents a crossroads rather than the norm.

    Source: Deadline

  • ‘Loki’ Season 2’s First Trailer is Disney+’s Biggest Debut Yet

    ‘Loki’ Season 2’s First Trailer is Disney+’s Biggest Debut Yet

    It looks like having a sequel season is paying off for Marvel Studios, as their recently released trailer for Loki’s second season is already breaking records. While reactions to Secret Invasion were a bit tepid, it seems that people are more than happy to revisit the story of their favorite trickster god trapped in a timeless office of the TVA. The Disney+ series debuted to 80M views with its first trailer.

    It’s not too surprising given that the first season still remains Marvel Studios’ most-watched series on Disney+. Tom Hiddleston has always been a big draw for viewers and the series may remain one of their best so far. While reactions generally have been tepid, a big break between releases and a new movement to slow down their rollout may have given this series a bit more hope to grab people’s attention. The series was also received quite positively with a 90% positive reaction from fans sharing their love for the first season.

    Marvel Studios has had a bit of an uphill battle online while still remaining a power player from a box office perspective. Viewership numbers are difficult to grasp and we have no idea how viewership numbers are considered a success for the streamer, but perhaps this second season will spark an interest to build up their series more than just dropping various single-season mini-series that are loosely connected to the movies with their own stories that add to the MCU mythos.

    Source: Deadline