‘The Mandalorian’ and ‘Loki’ Lead Disney+ Viewership

disney plus viewership

There’s been a lot of debate on just how well the various series perform on Disney+. While some might want to use it to argue on their personal favorite series leading the pack, but it’s also an indicator of what was the most popular production on the streaming app. While none of Disney+s original productions could compete with Star Wars or Marvel, The Hollywood Reporter and Nielsen offers a little insight into how they generally performed through an analysis based on viewing data for the streamer. As of now, it seems that The Mandalorian and Loki remain the best performing series on the site.

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Throughout their runtime, every entry of the six live-action shows across both major brands were in the top 10 each week they released a new episode. Yet, it is highlighted that they continuously made billion more minutes of view time spent afterwards. Even What if..? and Star Wars: The Bad Batch made appearances throughout with around two billion minutes of viewing time within seven weeks. The Mandalorian is yet the clear leader with 14.5 billion minutes watched throughout the year. However, 8.4 billion were alone from the time the second season made its debut.

While the Marvel shows have yet to top the series that started Disney+, Loki managed to draw in 5.23 billion minutes of watch time. It even passed one billion in a single week, and is the only Marvel series to do so. On top of that, it had the highest average watch time for any series, even including Star Wars with 872M minutes per episode in its six week runtime. Falcon and the Winter Soldier actually ranked right behind it with 692M minutes per episode, but reaching 4.15B average. Hawkeye had a weaker run with 3.46B minutes watched during its viewing time.

The biggest challenge will come for Marvel Studios introducing new characters to the franchise through Moon Knight and Ms. Marvel. All previous entries were built on existing characters but they are believed to have the potential to become next quarter’s biggest series alongside Obi-Wan Kenobi. We also have to keep in mind these aren’t direct numbers from Disney+, where they might have a very different picture. It strongly depends on what they base their success on that could reshuffle this order.

Source: The Hollywood Reporter

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