DC once again held its fan event DC FanDome. Unlike last year, however, they took a different route by shortening the event and not providing a full-on schedule for multiple different events. Luckily, it seems that it worked out for the streaming event as Deadline is reporting they managed to triple their viewership numbers from last year. It was available in 220 countries in 12 languages. There were 50 available live streams across Social Media, as people clocked in. WarnerMedia Studios and Networks CEO Ann Sarnoff shared their excitement for the digital event’s success with the following statement:
With triple the fan traffic of last year, DC FanDome 2021 exceeded all of our expectations. We continue to innovate across the company in service of our fans, and I cannot overstate the creativity and hard work that went into this highly curated, global digital event. We gave fans what they wanted – the very best of all things DC – and their engagement and response have been fantastic. We’re as excited as they are to deliver on all the great content DC FanDome highlighted.
Ann Sarnoff
As of now, the event pulled in 66M viewers worldwide. It’s also a testament to DC’s decision to downsize the event in their favor. Instead of investing in countless panels with hosts, special guests, video editing, and so much more, they kept it to a few hours to push out reveals at a steady rate. Given its success, there’s a good chance we’ll get another release next year as they continue to expand the DCEU moving forward.
Source: Deadline
