the final numbers are in and the Dungeons & Dragons film has barely missed out on the $40M mile but still pulled in an okay $38.5M. While it is higher than its initial predictions, which were set relatively low but not surprising given how sci-fi and fantasy struggle at the box office at times, it’s still going to face an uphill battle to make up for its high $150M budget. Internationally, the film has made around $71.5M with a softer $33M global cume.
The reviews and PostTrak score are hinting that the film might have a chance at some strong legs but with tough competition on the horizon, it’s anyone’s game at this point. Including a premiere at SXSW, the marketing spend on this film is quite high and it’ll definitely need those legs to keep going but The Super Mario Bros. Movie is already on the horizon next weekend. As both share a similar audience, this year might become quite the bloodbath at the box office.
John Wick Chapter 4 faced a surprising 62% drop to $28.2M after its record opening. Some thought it would drop lower with its strong word-of-mouth. “Blockbuster” releases have faced much higher drops since the pandemic started as people are much more selective in their viewing choices but this won’t stop John Wick’s latest adventure to become the highest-grossing of the franchise.
Source: The Wrap