In the final episode of Loki, we watched as the Sacred Timeline expanded into madness. It branched off into every possible direction. This new pathway of infinite universe sets the stage for Marvel Studios’s What If. It’ll be our interlude into the multiverse ahead of Doctor Strange In the Multiverse of Madness. With multiple different projects tackling this unknown territory, it could become difficult to keep things in line between the many creatives involved. In an interview with Charles Murphy, head writer A.C. Bradley discussed how they coordinated with other projects like Loki and Doctor Strange.
When it comes to coordinating between Marvel projects, it’s not as much as you actually think. Weirdly enough because we’re animation and animation is a medium of patience, we started production- I started writing on the show back in the fall, late fall, of 2018, so my job was basically to keep the rules loose, so that the Loki team could if they needed to create anything with the TVA, I hadn’t already set any rules on papers. So, that was kind of easy and fun, it let me run wild, I didn’t have to worry about the TVA and pruning timelines, and I didn’t have to worry so much about Doctor Strange 2. This was just so as much fun in all the weird and wild places that we can go in the multiverse.
Hearing that the team didn’t feel any restrictions with the multiverse and how they could tell their stories is great and should make for some interesting outcomes. Their concept is also loose enough for them not to be too dependent, as they mainly explore different versions o the multiverse based on stories we’ve witnessed in the past years. It also helps that their early work on the project gives others the chance to work from where they left off, as noted with how they left it vague to ensure Loki’s TVA concept wouldn’t get affected.