Just recently, we shared the news that Moon Knight has become Marvel Studios’ most liked video on their official Marvel channel. Turns out the latest Disney+ project has been quite the hit, as The Hollywood Reporters’ latest Heat Vision blog offered some insight into just how well it performed. So, the newest addition to the Marvel Cinematic Universe and one of their more obscure heroes garnered quite the buzz after his premiere during the NFL wild-card game. It seems that within 24 hours, the film topped 75M views.
To put that into comparison, the highest viewed series is Falcon and the Winter Soldier with an impressive 125M. WandaVision had a strong start as the first Disney+ trailer premiere with 52M. Loki managed around 60M while Hawkeye only stood at 41.5M. From a social engagement aspect, the series beat out everyone else with 263K mentions. It was even higher than The Mandalorian, which was at around 221K mentions. They shared a quote from an anonymous executive producer from a rival studio, who stated that:
I couldn’t tell if this was a movie or a TV show, that’s how good it looks.
The look was certainly impressive and we may be seeing the first learnings that the studio took to heart after producing their first set of series. It’s a very new direction for the studio even after merging with Marvel TV. Here’s hoping they truly jump into the mind-bending aspects of the character
Source: The Hollywood Reporter