Disney+ has dropped a rather curious announcement on Twitter. Without much fanfare, they have suddenly dropped the reveal that Dancing with the Stars is heading to Disney+. Now, that in itself isn’t really the story here but rather that they will offer these series live. Yes, the streamer is going to allow viewers to live broadcast the series through their streaming service. There’s no exact word for how they will do it and if this also includes international offerings, but it is definitely a big move to remain competitive with Netflix, Amazon, etc.
If this turns out successful, it might be a game-changer for the streamer as they start venturing out into live broadcasts. So, international subscribers could watch the latest show from the United States at the same time. Disney+ Day could also become a live broadcast rather than the random drop of a few specials on the service alongside a Twitter announcement thread. It definitely is a bold move that could also highlight future ventures, such as a possible fusion of all offerings with live sports broadcasts through ESPN+ offerings.
Not just that, any live event that Disney is part of could be broadcasted through the service, especially those that usually aren’t given any airtime normally. So, D23 could become a live event not only for those participating but also for those watching desperately for any information at home. This new move could potentially reposition Disney+ in the market and add some pressure to Netflix and others moving forward.