As per usual, we have little insight into how exactly these various shows and projects are doing over at Disney+. Viewership numbers remain tightly locked up for only Disney to see. Luckily, third-party companies do offer some insight through external analysis such s SambaTV. Deadline has shared their latest report on the premiere of The Book of Boba Fett, which shows that it was slightly ahead of the latest Marvel series, Hawkeye by around 13%.
Does that mean one is better than the other? Not at all, as both shows are showing overall strong viewership numbers of those that watched at least five minutes. They compared the 5-day premiere between the series based on 46M TV devices and a panel of 3M Smart TV households. Hawkeye had a premiere at around 1.5M, while Loki still holds the record of the highest 5-day premiere with 2.5M based on their data. Boba Fett is around 32% behind its premiere, which kicked off the new Wednesday release trend.
The Book of Boba Fett had quite a bit of momentum behind it, as it was the first solo project focused on one of Star Wars’ most popular characters. His return in The Mandalorian built up quite a bit of excitement and it’s understandable that the series would do well. It’ll be interesting to see how the series grows over time, as more and more happens.
Source: Deadline
