One of the nicest touches for Werewolf by Night was going for a black-and-white scheme. It not only made it stand out from the other entries in the Marvel Cinematic Universe, but it also made perfect use as a tribute to the 1930s and 1940s Hammer/Universal monster movies. It wouldn’t be the same project without the style and it still does add color in a clever manner later on. As it turns out, it wasn’t an easy path to convince Marvel Studios’ execs to go with this version as revealed by director Michael Giacchino.
The composer-turned-director highlighted that “in my mind, from the very beginning, it needed to be in black-and-white” but there was some skepticism. He doesn’t confirm if this was purely on the side of Marvel Studios president Kevin Feige, who seemingly also shared some uncertainty about the decision, but generally highlighted the “upper echelons” of the studio. Yet, he was so confined with the direction, he stated that he “had a special monitor” that was there purely to highlight the black-and-white aesthetic.
It seems it did take a bit to get the convincing, as it wouldn’t be until “maybe the third cut” that Feige was the one to agree on the direction. Special Presentations are the perfect way to try out new cinematic visual styles to add some diversity to how they approach their projects. Plus, WandaVision already gave us a black-and-white entry in the franchise which makes the uncertainty curious but that might be mainly due to that show also having in-universe reasonings with Wanda’s reality warping powers. Still, Giacchino‘s belief in the visual style was certainly a great one given how the project stands out from the rest.